Design for mindful brands & meaningful experiences
Maddie Wilson is an experienced graphic designer and marketing creative based in the coastal town of Wollongong. With a well-rounded background in the surf, lifestyle, events and wellbeing spaces, she blends thoughtful design with strategy to create authentic brand stories, and loves doing it alongside great people.
Portfolio
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![Gif of an Instagram carousel Maddie designed for O'Neill's new range of women's wetsuits 'Wave Runner']()
O'Neill Marketing Collateral
Print / Digital / Social Media Marketing
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![Apollonia Bar cocktail with ice cube stamped with Maddie's illustration]()
Apollonia Bar
Branding / Illustration
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![Retail sign Maddie designed for FCS featuring surfer Carissa Moore]()
FCS Marketing Collateral
Print / Packaging / Digital / Photography
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![Image of two surfers walking towards the sunrise which Maddie content coordinated for O'Neill]()
O'Neill & FCS Shoot Coordination
Photo & Video Coordination
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![Packaging Maddie designed for FCS II x Mark Richards premium surfboard twin fins]()
FCS x Mark Richards Twin Fin Box Set
Packaging / Digital
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![Gif of multiple posters Maddie designed at Distil Agency]()
Event Posters
Print
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![Outdoor sign with 'Spendor Beach Craft' logo on it]()
Splendor Beach Craft Beer Co.
Branding / Packaging / Illustration
Services
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Social media
Web
EDMs
Display ads
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Signage
Posters
Packaging
Catalogues
Business cards
Flyers
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Social media management
Content planning and scheduling
Community management
Copywriting
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Logos
Typography
Colour palettes
Brand illustrations
Style guides
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Digital illustration
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Content coordination
Shoot briefing
Photo & video editing
Retouching
Resizing
Worked with:
